Business
Emirates Offers ‘Advanced’ Seat Reservation on Amadeus Distribution Channel

Emirates Airlines is offering travellers more choice and personalised travel experiences with its advanced seat reservation available through the Amadeus distribution channel. The offer allows travellers to select their seat at the time of ticket purchase.
With this ancillary services the airline has added new and exciting services to its catalogue, so travel agents can serve their customers’ broadest needs and add even further value to their overall travel.
Also, with its recent launch of branded fares in the Amadeus distribution channel, the airline now has the tools to differentiate its brand, maximise sales and engage with travellers and travel agents in new and innovative ways.
According to a statement released to the media: “Emirates is the 91st airline for which Amadeus Airline Ancillary Services has been implemented in the Amadeus distribution channel. The channel has a total of 128 airlines currently signed-up to it.
Deployed worldwide, including all IATA BSP markets, and fully integrated end-to-end, Amadeus Airline Ancillary Services has been delivering real results for airlines, travel agents and travellers, with a 70 per cent increase in ancillaries sold during 2016.
Founded 30 years ago, Amadeus is a leading provider of advanced technology solutions for the global travel industry. Customer groups include travel providers (airlines, hotels, rail and ferry operators, etc.), travel sellers (travel agencies and websites), and travel buyers (corporations and travel management companies).
Amadeus group does business in more than 190 countries and has central sites in Spain (corporate headquarters), France (development) and Germany (operations), and offices in 70 countries around the world.
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